Music on mobile – as a "killer application"

Turns out that music is a killer application on mobile – we are working on a number of projects in the mobile music field. We just completed our “Mobile Music Japan” report.

With an incredibly much smaller potential customer base KDDI/AU delivered more downloads of 20-30 second songs (chaku-uta) than Apple’s i-Tunes. Motorola reportedly announced a mobile phone incorporating i-Tunes at the recent CES show in Las Vegas. KDDI/AU‘s tremendous success with chaku-uta indicates that combining Motorola phones with i-Tunes will be very successfull indeed. AU reported 1 million Chaku-Uta-Full downloads within the first 48 days of service (chaku-uta-full started on November 19, 2004).

Copyright·©1997-2013 ·Eurotechnology Japan KK·All Rights Reserved·